Out-of-home (OOH) advertising in Kenya is entering a dynamic phase in 2025. With rapid urbanization, technological leaps, and shifts in media consumption, Kenyan advertisers have a prime opportunity to leverage OOH marketing like never before. In this post, we explore the most influential OOH and digital-out-of-home (DOOH) trends this year—backed by data, local insights, and actionable advice tailored...